Knappstein’s brand mark features an abstract timeline running through the logo that bridges past, present, and future.

The bottle’s sophisticated design, luxurious packaging, and theme of timelessness help tell the story of Knappstein’s continuous journey of change. From its origins as a brewery in 1878, nestled in the heartland of the region, to what it is today – an iconic Clare Valley winery.

Meet &Peabody Spirits, previously known as Magpie Distilling. We redesigned the packaging and brand to better reflect the owners’ personality—emphasising quality, creativity, and fun, while embracing risks and quirky adventures. The three-wheeled bike logo mark symbolises the two owners’ creative minds combining into one quirky, unique third wheel – ‘You, me, and Peabody’. Thus, &Peabody was born. The tone of voice is wildly playful, with copy that is delightfully engaging and whimsy, creating a world where anything goes. The packaging embodies the brand’s spirit through bold, multi-coloured foils and a distinctive bottle shape, complete with lively, colour-coded topper seals. Unique illustrations were created for each product, reflecting the ingredients, flavours, and expressions of each variety, setting them apart in a market often characterised by minimalistic designs. Buckle up and join them on this thrilling ride!

The vibrant red, white, and green cans blend Italian heritage with a modern flair, their winding lines evoking the rolling hills of McLaren Vale and the graceful wave of the Italian flag.

The brief was to create a new line of products that were minimal, approachable, entertaining and had wide appeal to women of all ages. From this we created a visionary brand where every product is a celebration of femininity, lifestyle, and unadulterated fun.

We created a brand voice which was simple in approach: to redefine skincare as an experience that indulges not only the body, but the spirit as well. Lifestyle has been key to skincare and beauty across the ages and we decided to incorporate vintage cut-out photography of women displaying natural care free personality and pair this with a contemporary colour palette and clean typography, while holding onto premium cues.

The updated Creative Native logo features an approachable serif typeface and a colour palette of native green, wattle yellow, and ochre. The brand incorporates native fauna illustrations and textures.
The new packaging design for the popcorn range boasts sweet and spicy ingredients – indulge in the distinct flavours of Australia!

Embrace transformation with Harcourts, your steadfast companion. The caring team combines expertise and compassion to lead you towards the best outcomes for your next move. Embrace change with confidence, knowing Harcourts is your trusted partner.